A Little Dab'll Do Ya. In the land of Products Time Forgot, Brylcreem is king. The pomade went by the wayside not because of quality concerns, but because for some crazy reason men stopped sporting pompadours. There's hope yet for Brylcreem. A new season of The Sopranos is just around the corner.
Just Do It. Nike is tired of your excuses. Uncomfortable with child labor? Well what have Laotian children ever done for you? Don't think a colostomy bag needs a swoosh? Hey, performance matters. Think $150 is a lot to spend on shoes? Shut up, and just do it.
The Quicker Picker-Upper. When you're pushing product to yesterday's on-the-go housewife, there are two hot buttons available. Bounty paper towels use the word "upper" and the mother's little helper approach; while Brawny paper towels take the mustachioed lumberjack approach. Which is the better marketing move? According to paper towel market share statistics, mom would rather chemically alter her mood than be ravished on a bed of pine needles.
We're #2. Avis rental cars legendary slogan rode the razor's edge between effectiveness and offensiveness. A quick turn of phrase could have killed them, as few would rent a car from a company proclaiming "we're a bag of dung."
Clap On, Clap Off. We've got this great new product called "The Clapper," and it doesn't even have anything to do with chlamydia. The only problem is people can't figure out how to use it. If only we could come up with a slogan that explained it....
A Little Dab'll Do Ya. In the land of Products Time Forgot, Brylcreem is king. The pomade went by the wayside not because of quality concerns, but because for some crazy reason men stopped sporting pompadours. There's hope yet for Brylcreem. A new season of The Sopranos is just around the corner.
Just Do It. Nike is tired of your excuses. Uncomfortable with child labor? Well what have Laotian children ever done for you? Don't think a colostomy bag needs a swoosh? Hey, performance matters. Think $150 is a lot to spend on shoes? Shut up, and just do it.
The Quicker Picker-Upper. When you're pushing product to yesterday's on-the-go housewife, there are two hot buttons available. Bounty paper towels use the word "upper" and the mother's little helper approach; while Brawny paper towels take the mustachioed lumberjack approach. Which is the better marketing move? According to paper towel market share statistics, mom would rather chemically alter her mood than be ravished on a bed of pine needles.
We're #2. Avis rental cars legendary slogan rode the razor's edge between effectiveness and offensiveness. A quick turn of phrase could have killed them, as few would rent a car from a company proclaiming "we're a bag of dung."
Clap On, Clap Off. We've got this great new product called "The Clapper," and it doesn't even have anything to do with chlamydia. The only problem is people can't figure out how to use it. If only we could come up with a slogan that explained it....